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Many people want more info about Blog SEO, so have a look at this. As you might expect, much of my time is spent locating suitable news, graphics and other helpful content that offers advice which assists people to increase and have a more profitable online business. Be sure to take a look at it all. Don’t forget to provide your thoughts so the rest of us can know your comments:
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If you want quick site indexing, there is no better choice then a blog-type website.
But as always, there is room for improvement. So how can we build a more search engine efficient blog? Here are the basic points you must cover:
1. Search Engine friendly Site Structure
Optimizing your blog must start with permitting visitors and search engine spiders alike quick access to content pages.
This is done by eliminating unnecessary clicks between the homepage and individual content web pages.
Once visitors are on site, reading the content, retain their attention as long as possible by sprinkling links to related posts in the text body and, of course, having the “related posts” feature appearing at the end of each post.
Making your blog look and feel more like a spider web with all sections interconnected helps improve site’s overall buoyancy in the SERPs and not only for individual content pages that happens to be better optimized.
Categorize your website with keywords best reflecting your niche market. Over time as you reinforce your SERPs position you’ll start ranking for such keywords, making your blog a dependable go-to resource for informational content, reviews and buying.
Keep in mind though, not to crisscross tagging names with category names, respectively if you have a category named “SEO for blogs” don’t tag content with the same depiction.
2. Link Out to Related Blogs and Build Backlinks
A proven way of increasing authority and trust with the SEs is not to be cheap with linking out to relevant content to yours. Let’s face it; you can’t possibly know or cover it all.
Google disregards websites with clear indicators of PageRank sculpting such as having only inbound links with no referencing to other theme related websites/subjects.
Dofollow linking should be used when referencing related content. Nofollow tags are getting more and more overlooked, at least by Yahoo and MSN. The reason lies in their failure to effectively fight spam -their very own reason of being, in the first place.
As far as your own back links, these can be created with consistent blog commenting, guest posting on representative blogs in your industry and blog directories submission.
Addressing this last issue, keep in mind that for the top directories a first submission will most probably not result in an inclusion, especially if your blog is newly launched (< 1 year).
Just insist with future submission requests because the lower the acceptance rate the more valuable such a back link is.
3. Stay Away From Duplicate Content
Thanks to a wide range of SEO plugins, onsite duplicate content has stopped being a problem for blogging platforms. In addition to this, Google has improved its technique of dealing with blogs by recognizing blog areas where duplicate content might appear.
Off site duplicate content is a real problem but not so much from an SEO as from a content marketing standpoint. The culprits here are content scrapers that literally steal your content and embed it on their own cheap sites.
Although you can’t avoid, you can use the practice in your advantage by embedding absolute links into the text body for them to be active even when published on different domains.
4. Generate XML Sitemaps
An XML sitemap is a list of URLs for all of your indexed pages and tag names that basically tells Google when your blog receives new content. This is a great asset compared to static websites where you have to wait in line until SEs visit it.
The second part of this article on search engine optimizing a blog is published on the SEO section of my educational blog, TrafficCpanel.com.
